The global Katerva Awards chooses Maternova as a 2019 finalist in the category of Gender Equity

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How would you describe what you Maternova does?

We are a women's health solutions company accelerating access to innovations.  The company is a leading expert in maternal and newborn health.

  • We partner with select labs, entrepreneurs and innovators to accelerate commercialization of their products to a global market
  • We build domain expertise through our network 15,000 strong, listening to needs in the field and marketing and selling proven technologies
  • We partner with corporates to provide access to our unique distribution channel and combine products into solution sets 
  • We develop our own solutions, including Zika protective apparel

How long has Maternova been operating?

We were incorporated in May 2009. We evolved to become a marketplace in early 2011 in response to users and we really got going iwith sales in 2012.

Who are your customers?

Our customers include private hospitals, non-profits, humanitarian organizations, governments and research institutions around the world.  We have sold into 40 countries including the U.S., Caanada, Mexico, Brazil, Colombia, Peru, Haiti, Germany, the UK, Pakistan, India, Kenya, Uganda, Nigeria, South Africa, Bangladesh and Australia. 

We sell to procurement agencies and procurement officials who equip frontline physicians, nurses, midwives and community health workers.

Why don’t you cover other aspects of global health?

We wanted to start with maternal and newborn health because it has previously been overshadowed by other global health issues. If our model performs well for maternal/neonatal health, we’d love to expand it.

What about techniques? Gadgets aren’t the only answer are they?

Maternova started with devices and technologies because there is so much going on in this area and no single trusted source for procuring, researching and reviewing medical technologies.   

What kind of entity are you?

Maternova is a C-corporation.  We also have a platinum rating for social impact from a B-lab rating review.

What is your business model?

Maternova develops exclusive distribution agreements

How are you different from other organizations in maternal and newborn health?

There are many terrific organizations that have done advocacy and research to bring maternal and newborn health issues to the fore around the globe. There are also dozens of scientist and innovators developing new technologies for global health. But there is only one trusted online marketplace selling the devices and diagnostics.

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