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We thought we'd share with you, dear readers, why we are bullish on our for profit social enterprise marketplace approach to global health technologies. 1) Suppliers and manufacturers: suppliers and manufacturers are accustomed to dealing with other businesses. We find that being a business and operating with business principles is optimal when negotiating contracts with suppliers and manufacturers. 2) Like products should be marketed together: the status quo is that there are now literally hundreds of global health entrepreneurs all going after many of the same markets. Each time, the entrpreneur has to learn the ropes from scratch, often spending years in the process. We think it is a no brainer for like products to be marketed together in one online marketplace
Our last blog covered Ethiopia's health extension workers-- a massive scale-up on non-clinicians who have helped the child mortality rate to plummet over the last decade. Dr. Tedros Adhanom, the former Minister of Health, stated in an address at Georgetown University, "Our community-based Health Extension Program actually exceeded its target by training and deploying over 38, 000 health extension workers countrywide." How exactly did they do it in just three years?
The team here at Maternova never shies away from tackling the controversial and heavy handed news. We devote a good part of each day scouring the web and talking to caregivers – in order to get the skinny on what’s really going on in the world. Sometimes we’re met with unexpected joy, but more often it’s a mix of horror and shock.
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In Ethiopia’s battle on maternal and newborn health, women increasingly comprise the front lines, the infantry, and the battlefield itself. Over the past decade, an all-female “army” of Health Extension Workers has been deployed, in pairs and by the thousands, deep into the rural villages of Africa’s second most populous nation.
We met "CleanBirth" on twitter and then got to know her better on a Twitter party hosted last week by @worldmomsblog. This unfolding story is a concrete example of how social media can forge new connections and learning--very rapidly. It's also an example of how one person makes a difference for hundreds of mothers. [CleanBirth.org](http://www.cleanbirth.org) works in Laos on the extremely high rates of maternal mortality there. There are so many barriers to women getting to the clinic (tradition, family constraints, money, distance) but if the nurses can convey the benefits to moms and baby we may make some headway.
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